Hospital da Luz , official medical services provider of Sport Lisboa e Benfica , was the official sponsor of the match between the “reds” and CD Tondela, in the 13 th round of Liga NOS, which took place on January 8, at Estádio da Luz. Benfica defeated the Beira Alta club by 2-0, with goals by the Swiss Haris Sferovic (54 minutes) and the German Gian-Luca Waldschmidt (89 minutes). This year, due to the prohibition of public in football stadiums because of the Covid-19 pandemic, the match had no viewers in place, including the many collaborators from Hospital da Luz that usually brighten and cheer up the stands. In this match, where it was the official sponsor, Hospital da Luz marked its presence with several marketing actions in the stadium, as in the broadcasting on BTV.